Matchstick
Coffee Roasters

Collab. → Dirk Wright
2012

Location photography by Les Petites Choses.

Following a period of close consultation, we developed an evocative visual identity & supporting materials based on Matchstick’s commitment to craft & celebration of their Vancouver community.

After creating the initial visual style, we designed a system that incorporates bag illustrations culled from the community, further strengthening the ties to their customers.